Representation of Marhaenism Ideology in Joko Widodo's News Photos In Online Media

Photography is a form of nonverbal communication in visual form, and an intermediary medium to interpret something, expression, create, produce, change meaning or reality. On this basis, study examines the representation President Jokowi's photographic text online media news. The purpose photography represents similarity patterns era Sukarno, who always carried ideology marhaenism, which took concept creativity. Through qualitative analysis on media, we will examine image marhaenis that underlies populist concept. disassemble marhaenism Joko Widodo's photo Online Media design full imagery influencing choices presidential election has been held won by Jokowi. theories used research are social semiotics (Theo van Leeuwen Gunter Kress) gestalt theory. approach with exploratory type. method critical semiotic analysis. This data was obtained directly from observation object downloading, observing, analyzing Widodo had similarities media. Next, researcher observes, records signs, analyzes, discusses selected photos. results indicate since started his candidacy campaign until now help success team consistently reproduces images Sukarno's photographs. picture have adopted, produced, harmonized Widodo. Widodo, through photo, managed bring back memories steps proclaimer Republic Indonesia Sukarno he created.